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A shower mat ad with $570K in ad spend... seriously😱

Jan 30, 2026

•

11 min read

A shower mat ad with $570K in ad spend... seriously😱

You're sitting on 6 months of creative

Jan 29, 2026

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2 min read

You're sitting on 6 months of creative

You just haven't extracted it yet.

Tired of the creative hamster wheel?

Jan 28, 2026

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2 min read

Tired of the creative hamster wheel?

There's a way off. Here's how.

Are you agile enough to scale?🤔

Jan 27, 2026

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10 min read

Are you agile enough to scale?🤔

Non-English ads are quietly printing... Here’s one to steal from💰

Jan 22, 2026

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12 min read

Non-English ads are quietly printing... Here’s one to steal from💰

I really hope 2025 taught you this...💡

Jan 20, 2026

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11 min read

I really hope 2025 taught you this...💡

Our most-read posts of H2 2025 (And why they hit so hard)🎯

Dec 30, 2025

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7 min read

Our most-read posts of H2 2025 (And why they hit so hard)🎯

🤖 This AI ad for an indoor walking app racked up $1M+ in adspend - here’s how!

Dec 26, 2025

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9 min read

🤖 This AI ad for an indoor walking app racked up $1M+ in adspend - here’s how!

A banned claim + an illegal hook = a $1.4M ad formula💰

Dec 23, 2025

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13 min read

A banned claim + an illegal hook = a $1.4M ad formula💰

A new $500k AI ad winner, same old (smart) framework🎯

Dec 19, 2025

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12 min read

A new $500k AI ad winner, same old (smart) framework🎯

Why your in-house team isn't allowed to tell you the truth🤫

Dec 18, 2025

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2 min read

Why your in-house team isn't allowed to tell you the truth🤫

(8 years watching the same game play out)

Why yesterday’s conversions keep changing 👀

Dec 16, 2025

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7 min read

Why yesterday’s conversions keep changing 👀

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YouTube ads scaling for 7-& 8-figure DTC brands


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