The “Nothing Product” is driving an $370K in ad spend🤯

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Lessons from a system built to survive 9,900 failures.

The weirdest high-performer of the year: a whisper ad that built its own diagnosis🔥

What happens when Meta has a bad month?

100% of your acquisition on one platform is a risk.

The brands scaling $20k+/day on Google aren't doing what you think

Same creative. Different architecture. $20k-$30k/day+.

Your next high-performing ad might be 26 seconds 🤯

Before you rebuild your reporting... read this 🎯

The $10M reality behind spreadsheets, attribution tools, and why most metrics add noise, not clarity.

🎤 The hair follicle that sings: A unique cartoon singing ad stands out

YT exclusive: Platform-comparable conversions and video-played-to metrics (November 2025 overview)📊

How to scale your Meta ads on Google at 2x+ ROAS

Are you scaling based on real performance — or lagged data?🤔

The hidden debt behind your best metrics 📊

Why rising revenue and LTV can mask fragility, stress, and dangerous commitments.